A Business Travel News (BTN) sustainable business travel report found that 45% of respondents (Travel Managers) are charged with modifying their travellers’ booking behaviour to be more sustainably sound. A well-thought-out corporate travel policy can help a company reduce its carbon footprint and improve employee wellbeing. The corporate travel policy should aim to encourage employees to apply their ‘green thumb’ when booking travel.
Establish measurable goals
By setting and establishing measurable goals, organisations can actively work towards minimising their travel-related carbon footprint. Regular monitoring and reporting on progress towards these targets ensures accountability and allows for necessary adjustments to be made along the way.
To effectively set these targets, organisations may consider factors such as the current carbon emissions generated by their corporate travel activities, industry benchmarks, and the feasibility of implementing sustainable practices. Visibility of CO2 emissions at the point of sale in an organisation’s preferred TMCs online booking tool can help guide Travel Bookers and travellers to making sustainable choices.
Sustainable travel suppliers
A BTN report found that 22% of Travel Managers have the task of exploring options such as sustainable aviation fuel, carbon sequestration (reducing the amount of carbon dioxide in the atmosphere), or other options. Travel suppliers have invested significantly in initiatives to reduce their carbon footprint and demonstrate their green commitment—from designing brand-wide initiatives and striving to maintain multiple sustainability certifications.
BTN’s 2023 report also discovered 66% of Travel Managers indicated that they ask for at least some sustainability information in travel supplier RFPs, compared with 55% in 2021. Most buyers acknowledged sustainability doesn’t outweigh cost or location when determining which suppliers will be selected to join a travel program. However, 20% of 2023 respondents indicated information on sustainable practices significantly factors into supplier selection, while another 42% said it could break a tie between evenly matched suppliers.
By including environmentally friendly accommodation choices in the booking options, individuals can make sustainable booking decisions that have a beneficial impact. Examples may include:
- Hotels that employ renewable energy sources or implement recycling programs.
- Selecting meeting venues that prioritise sustainability, such as those with green certifications, or waste reduction initiatives.
- Opting for airlines that utilise sustainable aviation fuel, operate modern and fuel-efficient aircraft, or offer carbon offset programs that invest in projects aimed at reducing carbon emissions.
Another option that can be encouraged via corporate travel policies is to choose Economy Class over Business Class and take direct services over multi-stops. Based on a CTM and RDC aviation business travel emission route analysis, if a passenger was to fly from Sydney to Singapore in Business Class, they would generate 2379.93 kg or 2.4 metric tonnes of CO2 as opposed to only 712.33 kg or 0.72 metric tonnes in Economy. This demonstrates Economy seats on average produce three times less CO2.
Employee education and engagement
There is limited purpose in having a corporate travel policy if travellers do not understand it. Educating the workforce on the importance of sustainable travel and providing training on how to make sustainable choices will be important when managing the business travel program. A GBTA report discovered that 71% of respondents have a dedicated sustainability team in their organisation, which demonstrates an investment in their teams and skills to help deliver knowledge, guidance, and expertise in this area.
By educating employees on their sustainable corporate travel policy, companies can make a significant contribution to reducing their carbon footprint and promoting sustainable business practices. Additionally, a sustainable travel policy can help companies attract and retain employees who prioritise sustainability and want to work for a company that shares their values.
